TAKING A LOOK AT SOME MEDIA TRENDS IN THE DIGITAL AGE

Taking a look at some media trends in the digital age

Taking a look at some media trends in the digital age

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Below is an introduction to some current trends and practices in tv and content consumption.

In the existing digital age, mobile phones have become one of the most commonplace tools that people are using to view videos and gain access to media. Nowadays, many social media networks are providing limitless feeds of short, fast-paced videos, that are growing in popularity among smartphone users. In fact, statistics show that that globally, mobile content consumption is on the rise, revealing that short form media is one of the fastest growing media trends today. These platforms allow users to see a sequence of selected content and interact quickly, making these videos far more engaging and addictive than conventional television. Short form videos are also being used more often for news and educational purposes, not just for entertainment. Subsequently, this pattern is changing the way individuals are proactively looking for and counting on to get knowledge, in a quicker, shorter and more visible format.

With consistent shifts and advancements in the digital landscape, what are the current trends in media? Well, together with the rise of streaming platforms and short form video content, the method by which people are getting their news is also evolving. People are increasingly turning towards internet news sources, rather than viewing TV, to learn about existing worldly affairs. Nevertheless, at the same time, due to a consistent flow of knowledge, individuals are coming to be overwhelmed by substantial quantities of content. In response to this, news companies are re-engaging audiences by making short form content that check here is more clear and easier to observe. These days it is common to see news channels that have large followings on social media sites. This trend can be confirmed by the CEO of the fund that owns Euronews, for instance. Using this method has been necessary for supplying people with trusted and authenticated news sources, in a style they can readily follow.

In recent years, with the growth of digital content, the way in which individuals consume media has changed considerably. For several years, traditional tv was the primary source of family entertainment for most people. Nevertheless, ever since the advancement of streaming services, many audiences are averting from set up tv, especially among younger individuals. Rather, worldwide media content analysis shows that more individuals are purchasing memberships to streaming services, which strongly evidences the switch in audience intake habits. These services are popular for enabling people to enjoy the shows and films they want, any time they feel like it. Those involved in the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for example, would acknowledge the popularity of streaming platforms as a prominent media consumption habit among viewers today. These modifications demonstrate the move towards user-controlled viewing preferences in the industry.

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